Eye Sightings

The Consumer Eyes Blog

Category: Marketing & Retail

You Are What You Don't Wear

New York is currently in the grip of Fashion Week, when designers decree what’s a “must have” and what’s a “toss out.” There’s one fashion trend, however, which wants to remind us that while fashion may be disposable, clothing materials aren’t (or shouldn’t be).
 

Bartering Is Back

It's the oldest type of human transaction...well, practically. Person A's goods (or services) traded for person B's. Participants barter till both sides are satisfied. No need for money (or personal checks, or gold doubloons, or wampum beads). Just commerce in its simplest form, as practiced centuries ago. So guess what's suddenly hip, and surprisingly high end? That's right. Bartering is back, a hot trend for summer 2006!

Beer for Bags

Two Consumer Classics Get New Looks

Forget keeping up with the Joneses. These days, it's about keeping up with McDonalds' clean and friendly, more modern new look, and their new commitment to giving every visitor a better interactive experience. Consumer Eyes is proud to announce we're with them every step of the way.
 

The Nose Knows

As the summer heats up, and the air in the city fills with scents both sweet and...well, not so sweet, we thought the time was ripe to see what's making news in nose-land. We sniffed around, and here's some of what we found.

Focused Fragrances:

Eye Types: Pet Pamperers

Consumer Eyes is proud to announce our latest publication, the eye guide, vol.2: eye types! Inside you'll find dozens of compelling, multi-dimensional consumer portraits we call Eye Types.

Eye Types such as Pet Pamperers.

Eye Types: HyperParents

Consumer Eyes is proud to announce our latest publication, the eye guide, vol.2: eye types! Inside you'll find dozens of compelling, multi-dimensional consumer portraits we call Eye Types.

Eye Types such as HyperParents.

Parenting has always been a nervous business. But HyperParents are consumers willing to try or buy absolutely anything they think will keep their child safe, or raise him or her above the common horde. Favorite products and services include:

Eye Types: Ms. Independents

Consumer Eyes is proud to announce our latest publication, the eye guide, vol.2: eye types! Inside you'll find dozens of compelling, multi-dimensional consumer portraits we call Eye Types.

Eye Types such as Ms. Independents.
These sanguine singles aren't waiting for Mr. Right. In fact, they aren't waiting at all. They're among the growing number of unmarrried consumers buying houses, adopting children, and generally setting up their lives to please themselves.

Wrinkle Free

On a recent plane ride, we met a dermatologist from Down Under who is doing some very progressive non-invasive treatments to get rid of wrinkles. We were fascinated by the details, and we think you will be, too.

The Bathroom Scoop

Lately, we've heard a lot of noise coming out of bathrooms all over America.

Back Away From the Jacket

Fashion, it appears, is merging with self-protection.

Consumers who may have once turned to mace or a black belt in karate to ward off would-be predators, will soon have their backs covered with a shocking new jacket. Yes, that kind of shocking.

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