Eye Sightings

The Consumer Eyes Blog

Category: Design

An Easy Answer to a Hard Problem

Its a common complaint – in the heat of the moment, who has time to fumble with a difficult condom wrapper?

Though he set out to design a condom wrapper for people with disabilities, British designer Ben Pawle has stumbled upon a package innovation that can give everyone a hand. Its a simple concept – a one handed condom wrapper that can be opened with a simple finger-clicking action.

Maker Faire Roundup

We had a great time at this year's Maker Faire! It was a bigger event than ever before, and even a little rain on Sunday didn't deter the crowds. We'll have video footage up soon, but in the meantime check out this photo gallery to get a feel for the Faire!

 

Eyes On the Maker Faire

What have you made lately? In an increasingly digital world, we all get the urge to build something tangible – and it’s that impulse that led to the creation of the Maker Faire. Now in its third year, the Faire will bring hundreds of exhibitors to the New York Hall of Science this weekend for two days of building, hacking and repurposing.

Burger Branding

Lookout cowpoke, here come the branded burger buns. But its not what you think – rather than delicious char marks from the grills, burger restaurants across the country are quite literally branding their burger buns with their logos for extra impact on the plate. And apparently, they’re increasing sales in the process - and bringing some innovation to the classic burger.

Previewing the Low Line

The spiritual successor to New York’s High Line might be a little more underground– literally. This past weekend, we checked out a proof-of-concept demo for the Low Line, a proposed park to be built in an abandoned underground trolley garage on the Lower East Side. A system of solar collectors and reflectors would direct sunlight down from the surface, allowing trees and grass to grow in the cavernous space and creating a dreamlike outside/inside atmosphere.

Up, On the Rocks, or Bagged?

The biggest news for pre-mixed cocktails looks to be the plastic pouch. Popular for baby food and medicine, the flat-when-empty package has since been repurposed as a creative container for drinks that consumers might not be willing to mix themselves.

Disney's Labs Yielding Innovation

When you think about cutting edge technological innovation, which companies immediately spring to mind? Your first guess probably isn't Disney, but that could soon change - their research labs have been on a tear lately, with a couple of attention-grabbing creations hitting the tech blogs.

Method and the Great Pacific Garbage Patch, Kids

Innovative cleaning product maker Method hosted numerous beach cleanups this year on Hawaii’s beaches (where GPGP debris often washes ashore) and collected 3000 lbs of usable plastic material. It was then mixed with conventional plastic waste and incorporated into their packaging for their new Sea Minerals line. We think it's great to see a brand pushing recycled-content packaging beyond just a percentage number on a label!

Posted by Steve

Rum & Coke From a Vending Machine? Why Not!

So says the management at Taco Mac in Atlanta, who are hoping to repurpose Coca Cola’s successful Freestyle machines to also dispense booze along with their 120 sodas. If they have their way, expect to have the privilege of adding anything from rum or vodka, to tequila or Jack Daniels to your Cherry Coke-Sprite-Fanta concoction.

Just watch it with the DIY Long Island Iced Tea.

Via HuffPo

Posted by Emilie

Pantone and Sephora Join Forces

It was only a matter of time before companies started leveraging Pantone’s incredible Capsure technology, and it looks like Sephora will be the first to step up. They’ve just announced a game-changing skintone matching service using the sleek mini color spectrometer called Color IQ.

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